Put video to work for your business

It shouldn’t take two weeks to make a two-minute video. Your team knows your brand and they know the stories you want to tell. Now give them the tools to turn those ideas into videos, fast.

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Create more videos as an organization with Animoto's video collaboration software.

Video collaboration made simple

Video is an essential tool for connecting with your customers, staff, and beyond. Cut out the bottlenecks that slow you down and the costs that limit your video production. Seamlessly create, collaborate, and review videos with your team, all from the cloud.

Easy video creation, professional results

As simple as drag and drop

Animoto makes it easy for anyone to create engaging, impressive videos. No training or experience necessary.

On-brand, every time

With Saved Brands and Templates, you can empower users across your organization to create their own videos, worry-free. Create packages of colors, fonts, logos, narratives, and media that ensure creators stay on-brand, on-message, and on-schedule.

Get the perfect shot for every moment

With our Professional Plus plan, you'll get access to our full library of over 100 million high quality stock photos, videos, and animations from Getty Images, not to mention over 3,000 licensed songs.

Seamless video collaboration

Review, edit, and collaborate on videos in your shared Team Workspace. Get to final videos faster with time-stamped feedback.

Everything you need to communicate with video

Screen recording

Show and tell with screen and webcam recording, right from your browser.

Voice-over

Narrate your videos with seamless voice-over recording and uploading tools.

Animated elements

Make important moments stand out and draw your viewers’ eyes to crucial information in your video with dynamic visual elements.

Dedicated account management

With our Pro+ plan, your team gets a dedicated account manager and training from our video experts.

Unlock organization-wide video creation

Marketing

Capture attention and drive engagement on social and beyond.

Marketing

Training

Onboard new customers and employees with tutorial videos.

hr and people ops using a free video maker

Company communications

Boost employee engagement and recruit candidates.

marketing agency using a free video maker

Tips for video collaboration

Time-stamped commenting for effective feedback

Say goodbye to the messy email threads and file transfers. With our commenting feature, anyone can leave time-stamped feedback on your videos, and you can reply right from your workspace.

Create anywhere with cloud storage

With Animoto, you're not tied down to a single location. All your videos, templates, and brands are stored in the cloud, so all you need to create is an idea and a computer.

Utilize saved brands and templates for consistent branding

Ensure your team creates within brand guidelines with saved brands and templates. Save your brand, logo, and colors once, then apply them with a single click. Turn your most frequently created videos into templates that give your team a head start and guidelines to stick to.

Collaborative video editing tips

Add context with text

Use concise text overlays and captions to enhance storytelling in your videos. Emphasize key points, quotes, or statistics to reinforce your message. Upload your font or choose one from our list of fonts to ensure your text aligns with your brand's identity.

Experiment with different video styles

Animoto's video and text styles allow you to apply animations and transitions to your videos in just a click. Experiment with different styles to match your brand and the tone of your video.

Speak directly to your audience with screen and webcam recording

Engage viewers by starting with personalized webcam greetings. Use screen recording for step-by-step tutorials and demonstrations. Share behind-the-scenes moments through webcam recording to connect with your audience on a personal level.

3 ways to use video today

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Training and onboarding

Video is a powerful tool for training and onboarding employees efficiently. Create comprehensive video tutorials that cover various aspects of the onboarding process, such as company culture, policies, and procedures. By incorporating visuals, animations, and demonstrations, you can ensure that new hires understand the information effectively. Additionally, use video for skill-based training, showcasing practical scenarios, and providing step-by-step instructions. This approach helps employees grasp complex concepts easily and at their own pace. Moreover, video training materials can be stored in the cloud and accessed by everyone, ensuring consistency and accessibility across the organization. Time-stamped commenting enables team members to provide feedback, facilitating continuous improvement in the training process.

Internal alignment

Video is a valuable means of fostering internal alignment within an organization. Use video messages from top-level executives to communicate company vision, goals, and strategic initiatives. This personal touch helps employees feel connected to the organization's mission and encourages a sense of belonging. For company-wide projects , create video updates or progress reports to keep everyone informed about ongoing progress or changes in procedures.

Marketing

Video is an indispensable asset in modern marketing strategies. Craft engaging promotional videos that showcase your products or services, leveraging Animoto's different video styles to match your brand and campaign objectives. With saved brands and templates, maintain visual consistency across all marketing materials, strengthening brand recognition. Additionally, speak directly to your target audience using screen and webcam recordings, offering personalized messages, product demos, or testimonials. Share these marketing videos on various platforms, such as social media, websites, and email campaigns, to reach a wider audience.

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Frequently asked questions

Great videos start here

  • No experience needed
  • Hundreds of professional templates
  • Unlimited video creation

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