Business

Creating Unbranded Copies of Real Estate Videos for MLS Listings

Megan O'Neill

Share

If you’re a real estate agent who uses video to promote your listings, then you know that, depending upon where you’re posting, you may or may not be able to include branding and contact information in your videos.

If you use a multiple listing service (MLS), you may need to forgo branding. However, when posting to your own website, social media, YouTube, and other sites, you’ll definitely want to include contact information in your videos, so potential clients know how to reach you.

Having to create two versions of your video may seem like a headache, but with Animoto it’s actually pretty simple. Thanks to our Copy feature, you can create an unbranded version of your video in a matter of seconds.

Here's an example:

Branded:

Unbranded:

How to make an unbranded video for your MLS

How does it work? First things first: create a branded copy of your video. Include your logo, brand colors, contact details, and even a call-to-action button that directs viewers to get more information about the property.

Once the video is done, just follow these steps to create an unbranded version of your video:

  1. Head over to the Projects page in your Animoto account.
  2. Click the three dots in the top right corner of your video.
  3. Select “COPY.”
  4. Toggle the logo watermark icon off, or delete the logo block or media frame containing it.
  5. Delete any titles, captions, or calls to action that were included in the original.
  6. Click “Preview Video” and “Produce” to save your unbranded copy.
  7. Don’t forget to change the title of your video so you know which version it is.

This method can also be used to create copies to test out different video styles, captions, photos, video clips and more! Or, if you're a frequent creator of listing videos, you can create and customize it once then turn it into a saved template to use again and again.

Real estate listing video templates

Ready to start creating? Here are some of our most popular templates for creating professional listing videos fast. Don't forget to include these essential items in your next video!

New Real Estate Listing

Virtual Listing

Rental Listing

Property Listing

Real Estate Listing